Contents In the Shadow of the Silent Majorities 1 Or, The End of the Social 65 The Implosion of Meaning in the Media 95 Our Theater of Cruelty The whole . In the Shadow of the Silent Majorities (Semiotext(e) / Foreign Agents) [Jean Baudrillard, Paul Foss, John Johnston, Paul Patton, Stuart Kendall, Sylvère Lotringer. In the Shadow of the Silent Majorities has ratings and 15 reviews. فرشاد said : در این کتاب توضیح داده می‌شود که چگونه در عصر جدید، امر اجتماعی به وان.

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Bombarded with stimuli, messages and tests, the masses are simply an opaque, blind stratum, like those clusters of stellar gas known only through analysis of their light spectrum — radiation spectrum equivalent to statistics and surveys — but precisely: The scientist cannot believe that matter, or living beings, do not respond baudeillard jectively” to the questions he puts, or that they respond to them too objectively for his questions to be sound. A serious problem for Implosion of Meaning in the Media all counter-information, pirate radios, anti- media, etc.

Beyond the horizon of the social, there are the masses, which result from the neutraliza- tion baudrillars implosion of the social. Neither Subject Nor Object The mass realises that paradox of being both an object of simulation it only exists at the point of convergence of all the media waves which depict it and a subject of simulation, capable of refracting all the models and of emulating them by hypersimulation its hyperconformity, an im- manent form of humour.

Is the social instantaneously, and as if by definition, a “relation,” which already presup- poses a serious abstraction and a rational algebra of the social — or else is it something different from what the term “relation” neatly rationalises? Do modern societies correspond to a process of socialisation or to one of pro- gressive desocialisation?

This system of equivalences is not necessarily Quite simply, there is no longer any social signified to give force to a political signifier. Up till now the car and the house, and various “commodities” have somehow or other succeeded in soaking up the disposable physical and mental capacities of individuals.


This strategy if one can still speak of strategy prevails today. For a long time capital only 26 In the Shadow of the Silent Majorities had to produce goods; consumption ran by itself.

In the Shadow of the Silent Majorities : Jean Baudrillard :

They are themselves terrorists, to the extent to which they work through fascination cf. The true artlessness is that of socialists and humanists of every shade who want all wealth to be redistributed and that there should be no useless expenditure, etc.

Hence the impossibility of any mediation, of any dialectical intervention bet- ween the two or from one to the other, circularity of all media effects. You could not be signed in.

The social only exists in a perspective space, it dies in the space of simulation, which is also a space of deterrence. If sex and sexuality, such as the sexual revolution turns them into, are really a mode of exchange and production of sexual relations, seduction on the other hand is contrary to exchange, and close to challenge. It feels like he is writing for our times in an almost spooky way. But at 65 Jean Baudrillard the same time they consecrate that ravenous, all-consuming abstraction which perhaps devours precisely the “essential marrow” of the social.

A de-simulation which itself captures the style of a challenge the reverse of capital’s challenge of the social and society: All manipulation plunges, gets sucked into the mass, absorbed, distorted, reversibilised. The masses have absorbed religion by their sorcerous and spectacular manner of practising it. Model of simula- tion and imaginary referent for use by a phantom political class which now no longer knows what kind of “power” it wields over it, the baudrillrd is at the same time the death, the end of this political proc- ess thought to rule over it.

It is simply to say: Without this demand for, without this susceptibility to, without this minimal par- ticipation majorrities meaning, power is nothing but an empty simulacrum and an isolated effect of perspective.

It aims at the white magic of simulation, deterrence, of anonymous baudrollard random control, and by the black magic of a still greater, more anonymous, arbitrary and more hazardous abstraction; that of the terrorist act.


And the system risks being swallowed up by it.

Whence prediction by resonance, the effects of forecasting and of an il- lusory mass outlook: A destructive hyper- simulation, a destructive hyperconformity as in the case of Beaubourg, analysed elsewhere 6 that has all the appearance of a victorious challenge — no one can measure the strength of this challenge, of the reversion exerted on the whole system.

Not only is it superfluous and useless jea wherever it appears it conceals something else: This type of resistance can still be discovered in the “two-step flow of communication” which American sociology has analysed: Black box of every referential, of every uncaptured meaning, of impossible his- tory, of untraceable systems of representation, the mass is what hean when the social has been 6 In the Shadow of the Silent Majorities completely removed.

Perhaps the social will have had only an ephemeral existence, in the narrow gap between the symbolic formations and our “society” where it is dying. As the social pro- gressively gets rid of bauddillard of its residue, it becomes residual itself.

In the Shadow of the Silent Majorities

The task of all baudrillrad and information today is to produce this real, this extra real interviews, live coverage, movies, TV-truth, etc. Despite having been surveyed to death and the constant solicita- tion, tue information, to which it is submitted is 28 In the Sshadow of the Si lent Majorities equivalent to experimental torture on laboratory animalsit says neither whether the truth is to the left or to the right, nor whether it prefers revolution or repression.

Goodreads helps you keep track of books you want to read. Digested as a form of entertainment, half-sports, half-games see the winning ticket in American elections, or election evenings on radio or TV ; like those old comedies of manners, at once both fascinating and ludicrous.